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Course Information

International Business & Marketing (BMT 573)

Term: 2006-2007 Year 2A (Grad- Accel)

Faculty

Frank H. Chandler
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Schedule

Thu, 6:00 PM - 10:00 PM (8/17/2006 - 9/21/2006) Location: C

Description

This course begins by providing material describing the institutions and the operations of businesses operating internationally. With this descriptive material as a background, the salient features of the international economy-and of selected individual countries-will be highlighted as determining the environment of international operations. Next, specific managerial policies and practices-in the areas of planning, etc.-will be examined and expanded or modified to meet the new, broader, international situation. Finally, the problems-and opportunities-of operating in different cultures will be confronted. 3 Credits